“Leonie is an absolutely sensational guide who explains things so well and makes it real.”

“Leonie is straightforward, fearless and a breath of fresh air.”

I love how direct she is when it comes to answering tough questions. Her course is organized, easy to access and beautiful. She’s been a breath of fresh air.

“More aha! moments than I can wrap my head around!”

The course HAS paid for itself already! My husband is on board because you make perfect sense to him as well.

“I’m loving your energy and honesty!”

I love that you’re SO generous with your experience and wisdom and are encouraging us to benefit from it.

“I love your no BS – just do it attitude.”

I love Leonie’s course!

Leonie has a way of making people feel like they are capable of anything (plus she’s flippin’ hilarious!)

I absolutely love Leonie’s course. 

Every time I learn something from her and implement it, I get results!!

This clarity has even helped me grow my membership practically overnight!

“An unbelievable, inspiring journey…”

“The journey of Leonie’s course is unbelievable and goes on and on.

It was inspiring, challenging, lovingly, doubting, exhausting, heart melting, wondering, energetic, out of this world, encouraging and soooo fun to work with you this way.

And I always come back to get a nugget of wisdom and a sweet energy kick.

So all in all, I’m so in LOVE with your courses and down to earth honesty! I’m a total LEONIE – FREAK and well I have to confess: I’m a “Leonie-Addict”!

“Best investment of my time and money ever!”

Leonie Dawson is a Superb Creative!

She knows when to stand strong and when to go gentle in her guidance of Creatives. 

Her enormous humor and light-hearted laughter is Goddess-Sent. She is a rare combination of the Divine Feminine and the Purely Practical!

She’s got and gives The Big Gifts —the ones that keep on Giving!

Thank you Leonie from the bottom of my heart!

“There’s nothing like an Aussie chick giving you a kick up the bum to get things done!“

I love love loved this course! 

The webinars had laugh out loud moments and the Facebook group is a brilliant way to stay motivated. 

“Works like magic to keep my focus straight!“

It motivates the shit out of me. Makes me love and accept myself. Very inspirational and magical in bringing creativity fron imagination into realization. Thank you!

“Leonie’s the tough love you need to stop making excuses and make your dreams happen.“

Leonie’s course helped me finally break through so many internal blocks, low self-esteem and resistance to finish two books that have been sitting in my heart and mind for over 10 years. 

Leonie has a genuine level of warmth, generosity and ‘get er’ done’ attitude. 

Sitting in stagnation and procrastination when it comes to your dreams is a form of self-annihilation. It’s soul crushing. Leonie is such a beautiful guide that got me through.

I’m excited to do the course again (and again and again). 

Doing the course along with her biz and life workbooks has created the foundation, guidance and map I need to stay on track.

“Above and Beyond!”

“I’ve learned that I really do know a lot more than I thought I did…”

This course is very fun and is keeping me going!

I am writing up my sales page this weekend & will be ready to launch!

You have given so many different resources to look into, however I love that you really encourage us to not get stuck on all that shit.

That really helps to take the pressure of “perfection” off the shoulders.

I have been trying to complete this course for over a year. I had it written up, I just kept procrastinating on setting up slides & recordings.

I now have the slides completed & half the recordings done. I am writing up my sales page this weekend & will be ready to launch!

I put my first ever online course on sale six months ago and last week I just hit the $20,000 mark.

Leonie is a true Mumpreneur…

Leonie is really good at helping you get from I have no idea/who am I to be doing this to I can do this/why not me….

This was the kick in the ass I needed to finally get my work out into the world.

My husband and I have a daily ritual we do that brings us so much love and intimacy and we wanted to share it.

We call it Creating Our Day. With your course you taught us how to break it down into chunks people could digest and make it into an ecourse.

So far we’ve made over $1000US and we keep going!  We are learning so much and having so much fun on the journey.

I think the biggest piece for me was getting over all of the fears and what if’s I had in my brain.

Your no nonsense approach helped me to get over myself.

Whatever I didn’t listen to I regret! You make things so simple and easy!

I made my course and had 200 attendees!!

I made a beautiful sales page and my e mail list is looking bigger every day thanks to your example and teachings.

More and more learning from you how to just be me; no shame, no perfectionism.

I’m building a course with content I’m really passionate about and that I’ve built a solid reputation on as an “expert.” 

I am a Black anti-diet, anti-racism coach running my business virtually from San Diego, California.

My niche is consulting with white-centric nutritionists, registered dietitians and eating disorder treatment providers regarding the nuances of providing care for people of color. This is a SUPER white set of professions. The number of Black clients and the number of Black practitioners are both exceptionally low.  So, I’m SOLID on my target audience.

With the pandemic and the killing of George Floyd, the awareness of the instability of the US health care system and the 400+ year scourge of anti-Black racism in the US made my work very timely.  Through a set of really odd circumstances my Instagram following grew by 4k in one month. Seeing the dramatic rise, I started pumping out content. The feedback was enthusiastic, and I started getting requests for podcast appearances and media interviews.  The media exposure generated an additional set of requests for me to consult with organizations and do workshops. 

I decided to do a test course and I’m leading a discussion on a very popular book (on the racist history of fatphobia) starting August 6:  6-weeks with a private online discussion space and a 1-hour weekly live session.

Working with my business coach, we decided on a $499 price point. I had a website built for the course. I launched it at 9a last Friday and had two sales within an hour.  

A week later I have 5 total sales and my followers are promoting it like crazy.  I have almost three weeks before the online discussion starts, and I expect to sell a few more.  I’m not getting stuck in the weeds about perfection and using “placeholders” where I would otherwise go down a rabbit hole.    

The timing has been right.  The audience is well defined, and they are coming to me requesting (and willing to pay for) a product I can easily deliver.  

It’s been a perfect storm.

I’ve gotten more accomplished in 2 weeks than I have in 2 months!

I’m loving the course and Leonie’s no-nonsense advice!

I’m learning to just go with it, enjoy the process, not overthink things.

Just get stuff done! That’s what I’ve really needed and this course is helping me do that.

I am absolutely loving the course! 

Before starting the course, I was really stressing about how to market, not having an audience, blah, blah and now I realise that there’s no point in worrying about all of that until I have actually created a course to sell!

I’ve stopped procrastinating and I’ve already started creating my course, planning it, writing notes, creating slides etc.

I’ve also found that I’ve stopped worrying about making it “perfect” and that I can create my course with the equipment and software I already have and I don’t need to worry about making it look super slick and professional.

Leonie is amazing and makes everything simple, easy to understand and most importantly… FUN! 🙂

I am really enjoying the course!

I have found it so practical and you can get started right away.

You and the group have mentioned so many viable options for varying degrees of cost and skill ability, so this has made it easier for me at (74) an old hippie to more or less keep up!

It’s given me the confidence to just do it.

LOVING IT!

It made me realised I know more than I thought about all the elements of creating the materials but sometimes you just need someone to tell you how to do it. And then to do it.

7 people signed up for my first workshop, I’ll take that!! 

I know more than I thought.

That discipline, just do it, is the key.

I am fortunate that I am teaching a class in-person at this moment, so I am getting immediate feedback from the students in the class to create an e-course stuff!

I loved the course!

It helped me stop overthinking things and to simplify the e-course creation process.

I honestly am surprised that I am sitting here ready to launch my own e-course and already have an outline for my NEXT e-course I want to create!

My course is created and I have 5 people signed up for it so far!

You had success as a solopreneur.

This is music to my hermit inspired ears.

To create great art stuff in solitude (with my dog) and release it to the world!

My e-book version of the new e-course has sold thousands of dollars worth over the years but it really needs a revamp and that’s why I’m doing this course.

My course goes out tomorrow!

Big A-ha: Learning that I can create a profitable course by focusing on a single, simple topic/solution using the tech I already have has freed me from the blocks of thinking I had to do some huge, expensive process.

I’ve created a survey to zero in on the topic my email subscribers want to learn.

Results WILL come when I finally get my head out of my arse!

I loved all of the information provided throughout the course Leonie!

It was very informative and easy to understand. Some things I had experience with already, but I have learnt sooooooo much.

I know that I can make all of the excuses under the sun, but when it all comes down to it, I just need to COMPLETE MY FUCKING COURSE!

I have gotten further on this course, and building my course to releasing than ever before!

It’s been good, I have set up the sales page and lead magnet, I have the course mapped out and am looking to launch Nov/Dec.

I have yet to build and record the entire course content, but getting there.

Ahhaaas – lots. I realised that when I just do the thing – and not stress over the process it just happened!!

This course rocked my world!

I loved the energy of the course, the hands-on materials, Leonie’s great “just do it” vibe and the amazing insights and tools delivered lesson after lesson, yayyy!!!

I have revamped my live courses and started selling them online. Now I’m planning to launch my e-school.

Following up Leonie’s advice of getting things flowing and done right here, right now, new possibilities emerge in different ways!

More confidence in marketing, some extra ideas popped up, and a lot of clarity…

I realised that I have and know everything so all I need to do is sit down and to the work.

I got clarification on marketing which is great as I don’t feel confident doing it but I think I will get better by practice

You’ve given us all the tools to finally get what’s been incubating in our hearts and heads out into the world!

New perspectives on how to offer my course in a way that keeps it true to the process.

That was the wall I was bumping into, and why I’ve stalled all these years.

Plus, tech challenges. Still scary, but working my way through it.

Love, love, LOVE this course, Leonie.  Thank you <3

Absolutely bloody love it!

I really appreciate Leonie’s motivating approach, which is both very personal and uplifting.

The course has helped me bust past some creative blocks that I thought had settled in for good, and has actually taken the lid off some very stale, restrictive thinking about what and what isn’t possible.

I love the way you teach, Leonie!

Massive positive attitude changes, the planning stages of my (first!) course are complete, I’m absolutely chock-full of drive and enthusiasm to get on with the rest of it and – I kid you not – I feel like I used to feel years ago, getting creative and believing in my potential again for the first time in ages.

Thank you so much!

I can get things done in 40 days!

This course was very helpful from start to finish.

I loved the ideation and the push to keep it simple and just build your course!

It had all the right components to make me feel like I was being set up for success without being overwhelmed.

My AHA moments were that my own thoughts get in the way of I just stick to the course guide and layout it stopped me from getting ahead of myself.

You don’t need a big following to launch, you have people already that you can start with and ask for those testimonials!!

I think I’ve finally realised the one thing I have to do is: create the fucking course.

I am absolutely loving Leonie’s style!

I went all round the houses but then I realised – write it out as a slide deck, as if I’m giving a talk or presentation – I know how to do this. and lo! it’s finally coming together.

I did have to finally WoMan up and get a new computer mainly as all the iMovie editing stuff and recording stuff/storage was becoming a nightmare on my old computer.

I’m doing it. I’m creating a course. I made an outline slide deck. I’ve got my headings and need to script and jot done bullets and record. Holding back on watching week 3 videos. Feel a bit behind but that’s ok.

I’ve enjoyed helping some other people in the group and realise my design and marketing skills are pretty good so I just need to um, get my head out of my bottom, sit the fuck down and write. the. fucking. course

Created and launched! Woo hoo!

It was WONDERFUL! It helped me create and finish my course and I launched a couple weeks ago!

It was the fire under my ass that I needed to get it DONE!

Thanks Leonie! <3

I already have more than 60(!) signed up students!

I have loved this class.

It gave me the hutzpah to actually start doing video and visual. I have loved the Zoom platform and the Facebook group, and the women on it.

I’m really thrilled to have produced a course. It wasn’t perfect and I still have more to learn but I’m doing it! A true miracle!

I produced a course and finish it tomorrow. I am in the midst of building a website on Kajabi. I enlisted in Kajabi and am thrilled to have the platforms.

Leonie makes learning fun and exciting so it’s money well spent!

I’m enjoying the course!

I’ve already got 2 courses out in the world, but I’m always looking for new ideas and inspiration! 

It’s been a few months since I launched my last course, so I’m grateful for the push to Mind Map my next course into existence!

The section on how you make $8M in ecourses really widened my view of what’s possible…

I started creating sales pages for several new course ideas.

The undercurrent throughout all of this is just that you are playing. I love my yard and I “play” in it, I move stuff, plants die and it’s no big deal, I create new garden beds and tear ’em down, I build trellises and take those down, etc.

You seem to be doing this with all of life and it’s so helpful to see someone doing this.

I have reached a level of small achievable steps instead of big overwhelming plans!

The “just do it NOW” is my biggest AHA moment, I always want things to be perfect before I put it out there.

I have reached a level of small achievable steps instead of big overwhelming plans….and that is so heplful!!!

I had so much fun because Leonie is hilarious.

Things are so much easier to learn when it is fun! 

I spent $3000 on a course last year and never got anything off the ground…

I have loved the no fluff easy approach to course creation from Leonie.

This is my ‘shitty first draft’ but it was needed to show me that I can create courses and tweak and polish along the way.

Just getting it created, recorded and uploaded on Kajabi was a milestone.

I am about to start marketing and just feel so very clear about it all.

I have done it and my course is now out there!

The course has been a great motivator to put me on the right track to creating my course. 

I have presold five modules before I have even released the content and am drumming up a lot of interest.