Babes,

Have you ever accidentally spent $30,000 on a business coach who turned out to be running something that felt… a teeny tiny bit culty? I HAVE!!!! 🙋‍♀️

In this episode, I’m sharing the full story of how I got sucked into a business coaching program that used textbook cult dynamics — and what it took to get myself back out.

We’re talking:
Vague spiritual word salad.
Constantly moving goalposts so you never quite “arrive.”
A hyped-up community having breakthroughs you can’t seem to access (no matter how hard you try).
And a coach positioned as the only source of special “codes,” “downloads,” or divine WiFi passwords.

Sound familiar?

This episode pulls apart the cult dynamics hiding inside online business coaching — starting with my own $30K painful lesson.

If you’ve ever felt that magnetic pull toward someone promising to unlock everything for you… or you’re sitting there quietly wondering if you got caught in something you can’t quite name, this episode is for you.

Here’s what we dive into:

  • 🧭 Where cult dynamics show up beyond actual cults (families, schools, business coaching, politics)
  • 🤯 My full story of joining a $30,000 coaching program that was run like a cult
  • 🥗 How word salad, vague spiritual language, and repetition create belief over time
  • 🤑 Why sunk cost keeps people stuck long after the red flags appear
  • 🗺️ Robert Lifton’s criteria for thought reform and how they map to coaching environments
  • 🧠 Why neurodivergent people are particularly vulnerable to cult-like dynamics
  • 🧹 The energetic and emotional cleanup process after leaving
  • 🦄 How I run my own coaching differently because of this experience

If this episode hit home for you, share it with a friend who might need to hear it.

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Big love,