
Brilliant souls,
Have you been meaning to finally sit down and look at your business expenses… but somehow you keep deciding that literally anything else sounds more fun? Like organising your pen drawer. Or alphabetising your herbal tea collection. Or staring blankly into the middle distance? This episode is the pep talk and the accountability boost you need to stop avoiding and start saving.
I’ve just wrapped up my six-monthly expense audit and uncovered a wild $28,000 in annual savings.
Yep. Twenty-eight thousand dollars I was basically yeeting into the financial abyss. From realising my email provider was charging me $18,000 a year to spotting $3,000 in sneaky bank fees, this is a very honest look at where your money might be leaking right this second.
Here’s what we dive into:
- 🤑The exact tools and spreadsheets I use for my expense audits (you can grab them inside the Academy)
- 📩Why my $1,470 per month email bill became the final straw and what I’m doing to fix it
- 💥The credit card switch that will save $3,000 annually in international transaction fees
- 😀Which Google Workspace features can replace your paid subscriptions right now
- 🕵️The sneaky subscription trap hiding in your app store
- ❌The “cancel account” trick that gets you 50% off or two months free
This episode is perfect for you if:
- You’ve been avoiding your expense audit (no shame, we’ve all been there)
- You’re paying for software you forgot you even owned
- Your subscriptions have slowly crept up like a financial mould infestation
- You’re craving a serious spring clean of your business finances
- You want to redirect that money into savings, donations, or new creative projects
Here’s the deal: profit margin is king. Revenue minus expenses is the money you actually get to use to grow your business, support your life, and build real security. Every dollar you stop wasting is a dollar you can send somewhere that actually matters.
As I always say: nobody gives as much of a fuck about your expenses as you do. This is your money. Taking back control of where it goes is one of the most powerful things you can do as a business owner.
So consider this your invitation to step into your CEO energy. Grab a giant mug of herbal tea, open up your bank statements, and let’s get stuck in together.

ENJOYYYYYYY!!!!!!!
big love,








