So, we have been talking about the price change that is coming up for the Amazing Biz & Life Academy in 17 days and the one question that comes up more and more often is this:

Is the Academy right for me?

I don’t have a business yet but I want one…

I am just not sure what I want to do…

How do I want my business to look…

What are my true gifts….

What do I want to share….

How can I help make the world a better place…

If I am not there yet can the Academy help me?

And, while I cannot give you the final answer on whether or not the Academy is right for you I CAN offer some insight and share a bit about other people’s experiences.

So, let’s get right down to it.

Think about what you want your business and life to look like:

Do you want LESS of these things:

  • Do you want to feel less stress?
  • Less fear?
  • Less not-knowing about how bills get paid every month?
  • Less uncertainty?
  • Less of always feeling that deep, deep longing to do SOMETHING with that one precious life of yours?

Do you want MORE of these things:

  • Do you want more abundance? Like PILES of abundance? Like doubling + tripling your income each year?
  • Peace that reminds you in every moment that every thing is going to be okay?
  • Joy that lights up every cell in your being?
  • Creativity that feels ridunkulously happy + effortless?
  • Soul-centered productivity making you a powerhouse of creation?
  • Want to reach thousands MORE people?
  • Help more people powerfully and do it in a way that doesn’t suck the lifeforce out of you?
  • Do amazing things in your business? The kind of things other people go “how the EFF did you manage that?”
  • Change the world through philanthropy?

If ya do… read on…

Here’s who I help:

If you HAVEN’T got the kind of peaceful, productive, prosperous business and life you are craving yet, I can help.

If you’re not where you want to be yet, I can help.

Think about this:

If you want to get somewhere, and you DON’T have a map and you’ve never been there before…

Is it better to:

a) keep wandering around on your own, on a hope and prayer that you’ll work it out on your own and somehow stumble on what you want?

b) find someone who has been where you want to go and can take you on the fastest, easiest route to take you there?

AND they’ll give you all the resources you need to make it happen?

Oh, AND you’ll be surrounded by a heap of other happy journeyers who want to go to exactly to the same place as you and will keep you inspired and accountable.

If you want option a, happy wandering honey!

If option b sounds attractive, maybe the Academy is the right choice for you, your life and business.

Giving you a map, resources, fellow travellers and a savvy guide who has done it before and helped countless other travellers is precisely what the Academy does.

The Academy is chock full of guidance, resources and community to support you to create the life and biz that you most desire.

Here’s who I am and what I know how to do:

  • I’m the CEO of a company that does over $600k a year
  • I am a devotee of work/life balance: I only work 2-3 hours a day, I take weekends off, I have holidays.
  • My business doubles or triples in size each year. I believe exponential growth is 100% doable, and I’ve got the evidence for it.
  • I’m a mama and a wife. My family is absoloodely the most important sphere in my life. I work hard on my relationships. They don’t come easy to me, but I’ve got a bloody great marriage and a pretty blissful relationship with my kid. I’m real about it. And I can tell you what works and what doesn’t.
  • I’m a philanthropist with some pretty flippin huge goals on what I’ll do here with my time on earth. Last year I was ranked in the top 1% of Kiva donors.
  • I’m soul-centered and heart-centered. My whole soul mission is to help as many people as I can on earth shine their light and be their most joyful, prosperous, powerful selves.
  • I’ve got 32 000+ on my mailing list, ~3000 Academy members. I’ve got reach. I know how to go big.
  • I’m ridunkulously productive and creative. It’s one of my superpowers. I know how to get shit done – quickly. I know how to produce and create joyfully and easily. I can help you do the same. Get you out of the procrastination cycle and into the minimum effort, maximum impact cycle.
  • I’m pretty freakin’ happy. I mean, I absoloodely have dark nights of the soul and sometimes I get my knickers in a twist, but I’m pretty much relentlessly grateful and happy.

That’s me.

And I know how to help your life be more wonderful, happy, peaceful.

And your business be immensely more powerful, prosperous + grow way quicker.

If you want a piece of that, jump on in.

Is it just for biz owners?


Don’t forget, we have the whole life section filled with life resources to help you transform every area of your life – creativity, health and home. Meditation kits and goal workbooks to help your dreams come true.

There are many, many Academy owners who AREN’T business owners and who use it solely for personal growth. They gave massive results from it.

Like this happy note we just got last week:

“I just wanted to say a huge thank you for how much Leonie’s work has helped me grow personally. I don’t have a business so for me the Academy is for personal growth.
I love the Academy’s “Best Day Ever Meditation” – I play it so much and it has give me the backup to stand my groundand be myself, it’s such an empowerment tool.
The 2013 workbook has helped me focus on what I want in my life, and SO many have come true… I wonder if it was cosmic ordering from the universe when I wrote it down.
I have grown so much personally over the last year, I am SOOOOOOO proud of where I got to and where I am now!
I feel so empowered. I feel so happy.”

I’m a biz owner… is it for me?

Here’s who I can help:

  • If you are thinking of starting a business from your passions
  • If you’ve already got a local business and would like to start using online marketing to grow your business
  • If you’ve already got an online business and want to grow it quickly and joyfully
  • If you are crazy busy in your business and need to create more leverage
  • If you want to double your business in income each year.

I’ve got the experience and know-how and resources to help you do all that. I’ve already done it for thousands of other women.

Here’s a post I saw just this morning actually on Facebook:

After all these years of running as a hobby and then a ‘side business’ it is now my main source of income- and it is only just managing to pay me a ‘proper’ wage!! I am putting it down to all the extra work i’ve been doing following the business guidance of Leonie Dawson. If you want to BOOST your business, then join Leonie’s academy now!

Whether you’re just starting out, or are already a six figure business, there are Academy resources to help you build your business quickly, joyfully + powerfully. Check out more Success Stories from participants here.

Is this you?

If you are here and reading this I am betting that you feel called to do something more.  That you are here because you have something in you that wants more, that wants to do more, be more, share more, help more.

Whatever it is, it’s inside you and you are here because you want to take that next step to get it out and share it with more and more people.

You want to go big.  You want to live your dreams.  You want to help the world.

You can feel it inside you but you need a little more to get it out into the world.

That feeling…  That nudge…  That right there, what you’re feeling, is the reason that I created the Amazing Biz & Life Academy.

To support women just like YOU.

To pour EVERYTHING I know to help women do just that.

And I made it as crazy affordable as possible. (There’s even a payment plan you can snatch up at the low price!)

I want to help YOU have your a life that makes you sing and an incredible business

Because the thing inside me that was yearning to be shared, that was itching to get out, that was nagging me to do more was to help more people just like YOU to be able to share and give their gifts, to be able to have the life & biz of their dreams.  I knew that was what I was here to do.  That was my gift to share with the world.  That was the contribution I was called to make to help make the world a better place.

Once I felt that inside my heart I just knew it…  I knew from my head to my toes, through laughter and tears that THIS, the Amazing Biz & Life Academy was my next step, my big thing, my change the world contribution.

So, this year I combined all of my programs, allocated all of my coaching time, creativity, business creations, really my whole work self to serve the women at the Amazing Biz & Life Academy.

(Side note:  You can read my Amazing Biz & Life Manifesto, it tells the full story of the Academy)

This is what I am, where I am and what I am doing.  It is my focus.

I know that what I know can make massive, massive results in your life and business.

I know because it’s changed mine beyond belief, along with thousands of other clients who are already living it.

So, if you are here and still reading and still asking if the Academy is for you my answer is this…

  1. Read over all of the Academy details here.  Pay special attention to the Programs, the Success Stories and the “What’s the Amazing Biz & Life Academy All About” section.
  2. Sit with the information, take some deep clearing breaths, check in with yourself.  What do you hear?  What does your heart say?

In the very end what I can do is provide you with the information, tell you what to expect and what I have committed to doing.  From there, the decision is yours.

Wishing you happy decision making!

All my love,


P.S. Gentle reminder – just 17 DAYS LEFT before the Amazing Biz and Life Academy price doubles. If you’re really ready to make a change in your life and business… if you’re ready to be in an entirely different place this time next year (a place that is happier, more spirited + more prosperous)… jump on in NOW.