If you’ve followed me for any amount of time, you’ll know that I wax bloody lyrical about the power of good copy.
Copywriting is a skill that will literally print you gold!!!
Here are my 5 hot tips for writing copy that sells:
- Start thinking about what is in it for them. It’s not about you, it’s about your customer and what they’re needing. What words they’re using, what problems they’re having and how your offering going to help them.
- The longer the sales page, the more sales you will get. The research shows this over and over again and I can attest to that. Every time I would try out a short sales page my sales go down.
- Make sure you have as many testimonials as possible. The more testimonials you have the more sales you’ll make. Video testimonials are fantastic, next best is a written testimonial accompanied by a name, photo & link.
- Explain why you’re the best person to buy from! Make it clear how your offerings are different from everything else on the market. What difference is it going to make in their life? What problems will it solve? It’s not selfish to sell; it’s clear communication about exactly what you’re offering, who you are and how you can help people.
- Continue to grow your copywriting skills over time. It’s not something that you’re born with, it’s something that you learn and test and play as you and your business expand!
Keen as beans to get even better at writing copy? Make sure you have a gander at my copywriting and sales page masterclass: Sales Star!
I can’t wait to see you earning WAY MORE with LESS EFFORT.
- Newsletter with absoloodely everything I create
- Weekly love letters
- Podcast: Leonie Dawson Refuses To Be Categorised
- A library of free treasures
- My Brilliant Year workbooks for 2023 & beyond!
- Calm Christmas Planner
- Salt: a hottttt romance novella (published under my pen name Lola Leigh)
- The Brilliant Biz & Life Academy
- Cash Crunch – FREE workshop on how to make more & save more when times are tough!
- Get Organised!
- Work Less, Earn More
- Behind The Scenes of a Multi-Millionaire’s Finances (only $7!)
- Sales Star
- Marketing Without Social Media
- Money, Manifesting & Multiple Streams of Income
- 40 Days To A Finished Book
- 40 Days To Create & Sell Your E-Course