Unscripted, unsponsored, unhinged.
Life, soul, creativity, business, marketing, family and everything in between. I've built a $16 million business my own weird way, and I swear like a motherfucker while telling you how.
I'm Leonie. I've made $16 million in part time hours in my own wild, unicorn, creative way.
I've also talked about losing $30,000 to a cult, my biggest business mistakes & my most painful mental health moments. Every week I tell you the whole thing: what worked, what it cost, and what I'd do differently.
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What this Show Is, and Isn't
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Praise for the show
“I could listen to Leonie all day long! So down to earth, funny, interesting, inspiring, honest and REAL! Love it! More please, lovely Leonie 
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The latest
Fresh out of the studio
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Free Soulful Sales Summit ticket for you!
This post contains affiliate links ❤️ Gorgeous ones, Last week I gave all the hot goss on the Soulful Sales Summit, which kicks off on October 17th. Babes, let me level with you… This event just keeps getting better and better! I promise you won’t want to miss it! I cannot waaaaait for you to […]
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Sparkle On
Lovebugs, A delightful interview to share with you all today! Claire Venus and I sat down on her delightful podcast to chat ALL the things! Claire describes it best: I can’t tell you what an honour it was to interview online creative entrepreneur Leonie Dawson. They are quite simply the most congruent person I’ve ever […]
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Soulful Sales Summit
This post contains affiliate links ❤️ Hey possum blossoms, THRILLED to tell you all about a new summit that’s just gone live! The goal for the Soulful Sales Summit is a pretty unique one! It’s specifically designed for and aimed at thoughtful course creators. Each and every presentation is targeted towards what matters to us: […]
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Growing Pains with Laurie Stirling: Zita Edition
Darlinghearts As promised, the second part of the Growing Pains podcast interview! Laurie Stirling and my assistant (and OBM, but she wasn’t when this was recorded hohoho) sat down and had a chat about all the things Zita does behind the scenes here at Leonie Dawson International. Missed the first interview with me? Click here! […]
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Growing Pains with Laurie Stirling: Leonie Edition
My loves, I have a super special interview to share with you today! I had the most glorious chat with Laurie Stirling, from the Growing Pains podcast to talk about how I’ve created over $13 million working only 10 hours a week. But there’s something very special about this episode… It’s technically a two-parter! But […]
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The Clare Wood Podcast
My loves, Prepare your ears for feasting! I have a deeeeelightful poddy interview to share today. I joined Clare Wood on her podcast to chat about one of my business foundations: work less, earn more. In this episode: 05.25: How Leonie started a successful online business without being on social media 11.06: How Leonie setup […]
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Top episodes
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20 Myths Keeping You From Income While You Sleep
My darlings, I have been running a membership since before “membership” was even a word anybody used on the internet. Back when dinosaurs roamed and I was custom-coding my own website by Googling things I didn’t understand. I have made over $10 million from memberships. And I hear from SO MANY freaking brilliant humans […]
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The Extraordinary $10 Million Business Model
Hello my loves, Today’s podcast episode is a delicious one. The glorious Tamara Protassow is back with me again — crystals in hand, Lemurian energy fully activated — and we’re having a very honest conversation about what actually moves the needle in business. We’re talking about the simple things that most people avoid because […]
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ADHD, Autism & Entrepreneurship: The Real Conversation From Someone Who’s Already Done It!
My brilliant unicorns, This episode is for every creative, every weirdo, every beautifully-wired human who has ever sat with the quiet question: can someone like ME actually build a real business? If you’re neurodivergent — diagnosed or just deeply suspicious — this episode is going to crack your heart wide open. In the very best […]
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Chaos, Crying & Clarity: My Wildest Pre-Launch Week
My sweet souls, Picture this: you’ve got a massive March launch planned. The to-do list is longer than your unicorn tail. You’re READY. And then? You fall up the stairs.Your back seizes like it’s auditioning for a Victorian fainting scene.Your menstrual cycle decides to personally assassinate your ADHD meds.And Mercury? Mercury is out there doing… […]
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We Time Traveled To Fix Her Sales (& It Worked!)
My gorgeous darlings, What actually happens when you’re showing up, doing ALL the marketing, and still hearing… crickets? Is it your strategy that needs fixing — or is something much deeper going on? In this raw, real, and completely one-of-a-kind episode, I do something I’ve NEVER done publicly before — I take my gorgeous co-host […]
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12 Months Without Social Media: What Was It Like, How Much Did I Earn & Will I Go Back?
Possums! Exciting times! This month marks a full year since I quit social media. I get asked about it all the time, so I thought I’d write you a long post and share my no-social media journey with you: In today’s episode, I share why I left social media for a year and the positive […]
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